17 years helping Singaporean businesses
choose better software

What Is Otowui?

Otowui is designed to help businesses create emails and landing pages templates using a template builder.

Enter a new era where template management is easy. Create, copy, clone, modify, then select your modules within our tool to create the template you need upon demand. Our modules are at the forefront of the latest trends and being constantly updated.

One-click push to your marketing platform, or grab the HTML and for use anywhere.

No coding skills required.

Who Uses Otowui?

Otowui offers to any company template builders for email and landing page templates. If customizing your web user journey is key and you want to supercharge it, Otowui will help you.

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Reviews of Otowui

Average score

Overall
4.8
Ease of Use
4.8
Customer Service
5.0
Features
4.5
Value for Money
4.8

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
75%
4
25%
Sylvain
CEO in France
Marketing & Advertising, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Excellent drag and drop email and LP templates builder

5.0 2 years ago

Comments: Marketo offers a bunch of free email and LP templates, and you can create your own. But this requires HTML and css knowledge, plus the inner logic of Marketo. With this email/Lp builder, you drag and drop modules, add your corporate branding, set up all the UI options, and you export your work as Templates directly into MarketoThis app solves the major Marketo pain point.It should be included in Marketo!

Pros:

I can drag and drop the modules, no more HTML and css complicated code, set up a whole bunch of crazy options and export all this into Marketo as templates. I can then create my emails and LPs, and I still have all the options available, not a "flat" template that would oblige me to go back to the email/LP builder.So far, the best solution to create my emails and LPsAn excellent investment at a cheap price.The team is ultra-reactive and has already incorporated a lot of my specific demands

Cons:

Honestly, it is hard to find any fault to this solution, especially as I saw it grow and several other modules are in preparation: forms, webhooks, intelligent newsletters...

Anne Sophie
Head of Communications / senior consultant in France
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

All Marketing Ops should use it!

5.0 2 years ago

Pros:

It brings flexibility, autonomy and saves tones of time!

Cons:

As all newly-developed platform it might have some glitches at times but the support is really good and quick to react So where there is room to improvement is swiftly turned into opportunity to thrive further

thomas
Responsable marketing opérationnel in France
Media Production, 1,001–5,000 Employees
Used the Software for: 1-5 months
Reviewer Source

Implement quickly your landing page

4.0 2 years ago

Pros:

Easy to use, scalable, UX friendly, nice integration with Marketo

Cons:

Sometimes we need custom development for special needs

Vincent
Consultant Marketing Automation in Spain
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

We recommend Otowui to all our clients!

5.0 2 years ago

Comments: With Otowui we are able to help our clients optimize their digital marketing through improved customer experience with intelligent forms. We also use their forms and email templates and we are very satisfied!The support they offer on all our requests is also excellent! Amazing customer experience for us!

Pros:

Otowui's intelligent forms allow us to overcome Marketo's limits in terms of form functionalities and design.The landing page and email template builders also allow us to have more freedom and easily import custom templates for any use case scenario, that we can then easily modify in Marketo through the classic editor!

Cons:

Nothing to mention at the moment. Every little problem we had was quickly handled and fixed!