RD Station Reviews

Facilitate our work, but can be better in some features

Pros:

The integration with RD CRM facilitate the marketing and commercial teams to work together.

Cons:

The features for web design in order to help the user to make landing pages and email marketing are so limited.

RD Station - From Lead gen to our Pipedrive CRM

Comments: Handles all we need in our lead gen strategy and integrates with all we need. No issues. Easy go again with this option.

Pros:

RD Station is easy to set up and had improved through the years. We use it for lead gen and then we deliver the leads to Pipedrive CRM (now using Meetime in the middle too). It's easy to set up and we can keep many nurturing workflows that handle our daily lead gen targets. It's easy to setup with other tools and have a send and return integration (mark for example lost in the Pipedrive CRM and it comes back to RD. Good!)

Cons:

In the beginning, it had a too manual approach for workflow build. But now it got easy. No problems here.

Good value for starting with automation

Pros:

The best thing is the price, is cheap and have all the features you need when you compare to simples email marketing Saas.

Cons:

After you start you will feel a lack of features needes and then you will need to upgrade to a bigger and better software.

Excellent but expensive for some projects

Comments: I've used RD Station for more than 2 years and I can say it's an excellent choice.

Pros:

Resultados Digitais is one of the best choices worldwide for mailing automation. Customer Success Team are the best I've already seen.

Cons:

Price is not the best. When you have many leads the price rises very fast.

Best solution if you're in Brazil

Comments: Happy user as we were still in our early days. Very happy, actually.

Pros:

Most Brazilian marketers are fluent in RDStation and can easily operate it for your company (that counts a lot for productivity!)

Cons:

Some more advanced features lack and sophisticated companies and strategies end up being constrained by its limitations

The ultimate marketing tool for small bussiness

Comments: I really love being an user of RD Station. It's reasonable in every sense and I feel its care for their clients.

Pros:

RD Station provides almost everything I need to run an inbound marketing operation. Pop-up creation tool, drip campaign, lead database and integration with most CRMs on the market. Excelent value for money without even mentioning the UX and the CS.

Cons:

It's a work in progress and some features are half-baked. Most of it are being improved but other are still waiting.

Jack of all trades, master of none

Pros:

The software has a lot of features, covering almost all the components of a digital marketing strategy focused on e-mails. These allows easy integrations, which is great for small business.

Cons:

As a side effect of being an one in all solution, it is not really good at nothing. And there are softwares that are more focused on specific features that performs better.

RD Station is a good option to automate marketing routines

Comments: If you want a software to automate emails and landing pages, I think is a good choice with a low cost.

Pros:

RD Have a good platform to automate your marketing routines with email tracks, lead scoring and landing pages creation. For email and landing page creation I think it is the best, because is simple and able to make a lot of personalization.

Cons:

Some interfaces is a little trick to use like the lead scoring creation and some personas creation.

RdStation for email marketing works

Comments: I would say my overall experience with their platform is satisfactory. It does what it is intended to do.

Pros:

Generally speaking, there were no bugs or problems when setting it up and using it for email marketing.

Cons:

The cheapest plan they offer works fine BUT is very limited in what it allows you to do, and to include more features it becomes very expensive for smaller companies.

RD Station CRM

Pros:

Periodic sending of complete reports by email.

Cons:

In the free version, no graphs for better analysis of the report.

Its easy to use and can integrate with different sources

Comments: Great, we create a marketing system 100% tracked.

Pros:

Its easy to use, we had monthy meetings to track progress on campaigns, we had great support, we integrate the whole costumer journey and created different automatization paths.

Cons:

Hmm, it's hard to think... Maybe the integration for Whatsapp charges fees for messages send, that would be better if were free.

Great marketing automation tool, specially for SMBs

Comments: RD Station is one of a kind. It delivers a great experience to users, as a software, incredible support team, and a great team of consultants. Though, it has to catch its breath because the competition has evolved faster while RD Station looks frozen in time.

Pros:

RD Station offers a great part of what most SMBs need to run a comprehensive digital marketing strategy. Lead capture, nurturing and management tools, email marketing automation, landing page creation, and a lot more. Everything is well-packaged in an easy-to-use suite.

Cons:

The software looks slower in evolving like its competitors. Since I started using it as long as 2018 little has changed besides the interface.

Great Inbound tool for starters

Comments: If you really understand what Inbound Marketing is and you have a team to support your strategy, RD Station is the tool for you. However, as your digital business grow, you might want to swap for another, because of its packages not being as cost efficient as Hubspot or Salesforce.

Pros:

The ease of use, the support and the features offered by RD Station were awesome. They are a perfect software for starter business at content and inbound marketing!

Cons:

Upgrading the software to the advanced packs isn't as cost efficient as other softwares in the market. Expanding mailing lists costs alot, and therefore, many export their mailings and store in other tools as Salesforce and etc.

Rd is the best cost x benefit tool on the market.

Pros:

It is the easiest tool to use compared to other market competitors. The email flow view is also very good, as well as the automation criteria.

Cons:

It's bad to depend on a single CNPJ for each account, and I also don't like the account limit for changing the plan range, and consequently the monthly fee.

RD Station - Best CRM Platform

Comments: Outstanding.

Pros:

The solution is too much better than Hubspot and other competitors, very intuitive.

Cons:

There could be more features, like image recognition for business cards (hubspot has it).

Streamlines marketing processes.

Comments: In the communication team we use RD a lot for various marketing campaigns, the possibility that it allows us is huge. When we had the idea of launching a referral program for our product, in just one day we had a online page with information and awards of the program. The registration forms streamline our work, we get all the information of the registrants like phone number, email, company, and other info that the presales team could use to work on leads.

Pros:

It is a fundamental tool for inbound marketing, all content disclosure we produce — events, products, services — are controlled from the platform. Create a landing page never been so easy, everyone without web design knowledge can do it. Also, the platform allows the creation of customizable email marketing to trigger a list, we use it to set up our monthly newsletter. It also has integration with several other apps, crm, data, chat, e-commerce, etc.

Cons:

The tools for customization makes work much faster, although it is somewhat limited, landing pages end up being very similar to other brands that also make use of the platform, considering that RD became very popular locally. This ends up affecting efforts to replicate our visual identity. Nevertheless it also allows you to edit HTML, although in a not very practical way. And it's not cheap either.

Amazing, when it works

Pros:

It is a very complete platform. The automation tool have a wide range of trigger options

Cons:

Sometimes slowdows occur and it feels like the platform don't know how to handle them. All of the automations selected to happen during the slowdown just don't happen and have to be manually triggered after it becomes stable again

A good tool for email and marketing campaign management

Comments: We use it daily to trigger emailmarkenting, base analysis and strategic decision making.

Pros:

The management of customer base, leads and emails is very efficient. We were able to make important decisions with the information acquired by the tool

Cons:

There are some features that could be clearer. How to create a new customer base, or change information from an existing base.

RD Station - Review

Pros:

It's the possibility of great customer segmentation. Based on this feature, i could select only the customers which downloaded a specific ebook and got their emails to use on Facebook Ads, and after that create a new Facebook Ads to download the new ebook.

Cons:

The learning Curve seens a little bit hard. At first you learn a lot of features of software. But to make tags and go further- like create landing page(good ones, at least) it takes a time of studying and work.

Good features but too expensive

Comments: Very ease to use and the features were pretty good.

Pros:

It was very ease to use and reliable. I also like the reports for the campaigns.

Cons:

It was very expensive for a small company and the setup was also pricy.

I was introduced to RD Station by a customer to work

Comments: Very good. Being able to use customer contact quickly in the best way.And be warned day after day of the pending. In addition to contact via e-mail by RD Station Company to take courses, lectures and lives.

Pros:

The ease of communication between my client, your employee and me

Cons:

Duplication of text at copy and paste time in certain steps

New software, needs time to mature

Comments: As a developer, bad. It's DIY approach of software engineering to marketing teams provides a lot of badly configured environments and strange setup most of the times.

Pros:

It's relatively cheap, comparing to other business solutions. It's not a pro to me, but it it's a few of the softwares that has everything translated to my language, so I see this is a selling point to a few users in our organization.

Cons:

It's still in early stages of development, so it's missing a lot of features. As a developer, often I found myself having to check with the RD Station support team for documentation and help with debugging. Needs time to mature.

RD Station

Pros:

The integration with other softwares at the market is very good and responsive. Besides, it's very easy to use the RD Station to create landing pages.

Cons:

Its simplicity is, at the same time, good and bad. There are still a few features missing that could make your life using the software easier.

A simple marketing tool

Pros:

If you want to do marketing in a simple tool, you should try it

Cons:

Its not as wide as other tools, but you can do a lot of things will a smaller price.

Helping to bootstrap our Science Communication side project

Pros:

We use this software to send a monthly newsletter to undergraduate students and members of the community overall. The tool itself it's very straightforward, we didn't wasted too much time configuring it and the pre defined template that we have there helps us to worry about things that matter, which is writing to the community.

Cons:

The company's team keeps sending new proposals in order to have us upgrade, but for our use case we're more than happy with the tool.