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Mention
What Is Mention?
Founded in 2012 in Paris, Mention is a real-time Media Monitoring and Social Listening solution for SMB's and Enterprises that operates in more than 125 countries.
By offering a robust set of tools at an affordable rate, we help thousands of businesses optimize their monitoring and listening efforts while ensuring the best return on investment.
With more than a billion sources crawled on the web (news, forums, review sites, websites...) and social networks (LinkedIn, Twitter, Facebook, TikTok...), we enable thousands of customers to be alerted as soon as a topic of interest is mentioned online.
Whether you want to identify what's being said about your brand or your product to improve your reputation, monitor and strengthen your market position by analyzing your competitors' every move, or identify movements in your market, Mention will be there to support you!
Start your 14-day free trial or talk to our experts by booking a demo!
Who Uses Mention?
We serve marketing teams, PR professionals, brand managers, CEO and founders, as well as agencies of all kinds (marketing, communication, advertising, etc.)
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Mention
Reviews of Mention
Great to monitor your brand
Pros:
I like a lot the fact you can easily monitor everything about your brand on social medias, web sites, ... And also easily filter out what you don't want (the noise). For example, I'm not interested in the job offers related to my software. Excluding a website or a given term from the alerts is super easy and efficient.
Cons:
Nothing really. The website and its mobile version are easy to use. The email I'm getting every day is perfect.
Most easiest way to track your brand keywords
Pros:
When you are managing various brands in social media one of the major or first thing you have to do is to get register with Mentions. Mentions is the tool by which you are able to track any keywords that are being type in social platforms. This way you can track if it is positive, negative or neutral comments.
Cons:
I have subscribed to email reporting but this software email reporting is not up to mark is the least like of this software.
Metion monitors social media so you don't have to.
Comments: Not much that I can't get from others . Over time Mention has lost its luster and is easily replaced by other tools.
Pros:
Mention is easy to set up, and provides reporting on what's going on in social media based on what you want it to track.
Cons:
Mention is constantly asking me to log in again and validate my accounts with services like LinkedIn. This is troubling as it impacts timely deliver, and is more of an interruption than a benefit. It's like LinkedIn or Facebook don't trust them.
Great Product, Great Price!
Comments: HomeBridge Financial Services, Inc. is a financial company that wanted a better way to monitor our brand mentions across the web. With Mention, we found an easy to use product that would allow us to monitor our brand across the entire web (not just social sites that limit many other popular products). We're now able to identify and react all types of posts; significantly improving our engagement success. This also helps improve our customer service, by allowing us to quickly respond and alleviate customers that may need assistance. I highly recommend this product to anyone looking to get a hold of their brand reputation. I'll be looking for this review post in my mention feed too :)
Pros:
thorough, intuitive, great UI, allows multiple users and triage of assignments, detects all types of websites (not just social sites), good price, great customer service (but I rarely, if ever, need it), has an API and integrates with Zendesk amongst other systems,
Cons:
doesn't archive mention data (eg if someone removes a post, the content is lost), doesn't show direct message content
If you can get it in the budget, it's a no brainer
Comments: I only used the trial so I don't have a long history with the service. I've been a marketing professional for over 10 years and understand the value of time, knowledge and keeping up with discussions going on about your product and the people associated. I'm impressed with how easy it is to set up and get back to work... you can tweak settings as you start getting results to really hone in on what you're after. There's no point rambling on about Mention, it simply does what you expect it to do in an intuitive way.
Pros:
Quick to set up, easy to adjust, friendly and responsive support staff... fast learning curve!
Cons:
You get pretty flooded with results in the beginning which can be overwhelming and turn some people off that the service has just thrown a wide catch net over the internet and giving you everything! BUT it's only as good as what you put in... it's up to YOU to get the most out of it, put in the right search terms, the right filters and it's amazing how accurate it can be. The con here is that it might be a good idea in the onboarding phase to ensure people understand this (maybe I missed it).
Mention Response
9 years ago
Thanks a lot for testing Mention and leaving this great review. I appreciate how accurately you describe the challenge of setting up the search correctly with our filters to avoid being flooded with irrelevant results. It's great that you pointed it out, we will work on emphasis this during the on-boarding phase, as you mentioned.
One of my favorite apps!
Comments: Mention is exactly what I had been searching for. See, google alerts are only so good and they mostly show you articles that make it into the news. But as any good marketer knows, there are many conversations taking place across the web and social media. To use it, you just setup an alert similar to google alerts and then the results are populated with fresh posts/articles/comments/threads about your alert keywords. It will also send you an email with these alerts so you can stay up to date with recent posts. I find it helpful because I have a few different companies and this way I can stay on top of conversations that are happening without spending hours out of my day searching for conversations to join.
Pros:
Ease of use. Saves time. Quick setup. Always works. Has filters to remove garbage sites. They improve the software often.
Cons:
Would like more alerts for less money.
Awesome Way to Find Out Where You're Mentioned
Comments: Our company is not a big one and therefore every mention counts. Mention gives us the opportunity to easily track where who talks about us and what do they say (without resorting to daily googling our company name)
Pros:
We've used it when we first founded our business and we wanted to track the mentions around the Internet. We really enjoyed it because you don't have to continuously google yourself (or your brand), instead, the mentions (especially when your brand name is somewhat unique) are coming to your inbox.
Cons:
The pricing is a bit steep if you're a small company. So you can start with the free account and see if this instrument is needed for you. If you are using a free account, there is a limit on free mentions (quite understandable, but something to keep in mind). Otherwise, it can be a very convenient tool for marketing specialists, especially if you're using the dashboard available for listening analysis and competitive analysis.
Amazing Media Monitoring With Mention
Comments: Any keyword, brand, or name can be monitored easily. The speed and ease of keywords to both track and to block is time saving removing irrelevant spam that can flood you with other apps. Mention is essential to managing and tracking your community. It's the best product of it's kind on the market.
Pros:
Accurate results, easy to set up and to use, Mention is easy to connect your social accounts too and it covers all social media from all sources on the Internet. Very easy to use dashboard for both personal and business use.
Cons:
There should be more options to display data however Mention seems to be constantly upgrading and developing so I am sure this will be something taken in consideration by them in the future.
Mention Response
6 years ago
Thanks a lot for your review, we really appreciate your support!
Mention Does What No Other App Can
Comments: If you really want to cover your bases, use Mention to monitor your clients, your competitors, and important keywords. There is no other app that tracks the web more completely. The reporting and stats are great. We export the PDFs to show to clients, and also give clients the spreadsheets that Mention generates, if they want deeper data. Highly recommended.
Pros:
Ease of use. Complete coverage.
Cons:
PDF reporting should allow me to put my logo on the report.
Mention Response
9 years ago
Thanks a lot for your review. I am glad to hear you like our stats and find the tool easy to use. We currently don't have white-paper versions of our product to have you include your logo on it, but we will discuss it with our team.
Get to know your social presence
Comments: For a growing business like us it's social media appearance is very important. Further, we also got to have a watch out for our competitors. We need to save time from switching from windows to apps, mention is the solution to all these.
Pros:
Mention is the best app when you are concerned about the social appearance of your business. You can get to see how often your brand is spoken of, and the relevant activities of your social media handle. It is very easy to use and affordable. You can also have a watch on your competitors through mention.
Cons:
I cannot get any past information in mention. It took me a while to figure it out, you can see data only from when you signed up. There is no major drawback that concerns me.
Okay Monitoring Service, But Buyer Beware - No Option to Cancel
Comments: Most poor reviews come from disgruntled clients who proceed to trash the company. This is not a positive review, but to be fair there are some positive qualities about the application. For starters, do your homework and review all the options available. Turns out there are other companies with more robust platforms that offer more services for a lower price. Mention offers decent monitoring services for companies that don't have PR teams with the ability to focus on monitoring. You can set up alerts (up to a point, before getting charged again) and manage the results to attempt to get focused. Even so, there is a ton of noise that has to be filtered out. For the time you spend tooling around with the app you could actually set up other methods to get the same results. For us, Mention didn't quite offer all the value for the price and upsells. We restructured our PR to be smarter and narrow in on specific sources for each campaign - something our clients greatly appreciate. Attribution is easy to measure without using Mention, so it was obvious to us that we are paying a premium (over a quarterly premium and upsells) for a service that isn't doing much for us. That may not be the case for you, but when we opted to end our agreement, Mention's answer was basically "I don't care, pay me my money". Not a very good look and definitely prevents me from ever considering them again even if they upgraded their services in the future.
Pros:
The solution offers online monitoring that includes news, social media, message boards, and forums. There is an added cost to include traditional news sources like TV & Radio, but the extra cost makes the overall package more expensive than other solutions on the market. The setup team was actually good, so the initial experience with the company was positive.
Cons:
With exception of message boards and forums, you can reasonably achieve the same results using Google Alerts. For the cost and non-cancellable contract, you can actually fill in the gaps with just a little bit of leg work and some ingenuity. We ended up having to manually monitor review sites (like TripAdvisor), regardless of the promises made by Mention. That was pretty inconvenient. Additionally, we found quite a bit of chatter that wasn't being picked up by Mention. Eventually, we had to ask ourselves what's the point of paying so much money for the service. Mention doesn't break contracts, even if you're paying the premium for quarterly payments - which most ethical companies offer knowing that you may have to make a break. Their handling of that request leaves a lot to be desired.
Super timely
Comments: Overall I have had a wonderful experience with Mention and it has helped me keep up.
Pros:
Keeps up with mentions in a timely manner, has an easy to use dashboard and sends easy to scan detailed reports.
Cons:
Design can be a bit more simple with more pops of color. Can give more interesting summary type analytics.
Great, easy-to-use brand monitor
Pros:
I love being able to see where our business is being mentioned! It's saved me a couple times to be able to respond to posts on Reddit and is a crucial part of our link building strategy now too. Its easy to navigate and filter through all of the sources and keywords you want to monitor.
Cons:
It's a pretty straight forward tool! There's nothing I don't like. I use the basic subscription which has limited features, but I know I can upgrade for more.
Great online/media monitoring tool for your organization
Comments: Working for a local government, I like being able to monitor was residents and visitors are saying on social media about us. It's a very handy tool at no cost if you choose the right keywords and stay with the free plan.
Pros:
Mention is an asset to individuals. organizations, companies, governments, etc. that want to keep track of what's being said online about them. I also like having a PC program/app that allows you to view the information.
Cons:
There are limits on the number of items/keywords that you can track without upgrading to a paid plan, but the free plan is still quite good.
Great for knowing when your company is being mentioned on the social media
Comments: From a business owner's point of view, Mention was the ideal set and forget solution. We set it up, then I knew exactly how customers felt about our company.
Pros:
- Loved how easy it is to set up - Once set, we were able to link to slack and get a report of what was happening on social media every day (regarding our brand) - It's one of those software products that blend in and help you when you need it; doesn't stay in your way
Cons:
None. We really enjoy using Mention and would recommend to any online business owner!
Mentions is Awesome!
Comments: I like the way you can limit the amount of feedback by blocking those you know don't belong and adding key words and using key words to block. I've been using this product for about two years. I'm a one person PR shop so it really saves me time in searching for those commenting about our school.
Pros:
I get notifications by email about people talking about the school. It covers all social media and all sources on the web. It's really great and easy to use.
Cons:
It's pretty pricy for a school but they do have a free option that is what I use. They used to have a larger number of free mentions but now it's only 100 which isn't many. I reach my max by the end of the first week of the month. I wish they had an educational discount.
Learn all the secrets of your competitors
Pros:
It's easy to learn whenever anyone is mentioned in the media. Do you want to keep track of your own mentions and protect your reputation? Mention can do that. Do you want to spy from your competitors so that you can easily adapt their innovative ideas for your own benefit? Mention can help you.
Cons:
It can be a bit complicated if you're not used to software like this, but if you're patient you can figure it out.
Mention review
Pros:
Mention allows me to follow the trends on social networks is very easy to configure and the dashboard is without complex The website and its mobile version are easy to use and easy to install
Cons:
No drawbacks but more improvements would be cool
Infinity Functionality software
Pros:
For brands legends startups writers stars successful businesses growing campaigns creators those, who love Mention Infinity constructive opportunities for campaigns to promote a startups, projects or a legendary brands. You can characterize the service as accessibility, mobility, infinity This service uses the most current methods for obtaining references to the brand Can be in a few clicks: Monitor social media in real time. Monitor a billion sources in more than 60 languages. Learn the most authoritative opinions about a brand or keyword. Connect social accounts for mobile response. Creation of actual reports and comparison of notifications. Export data to PDF or CSV. Teamwork with the team by exchanging alerts. Work with a mobile device. Team Mention it's lovely and best team
Great price for low budget / low priority social media tracking and analysis
Comments: Low cost access to social content by keyword search
Pros:
The price! Even a college student could afford to pay for their smaller plans out of pocket. They do a good job returning results for distinct keywords ("Grindr" is uniquely spelled with few other off topic themes, "Apple" would require extra care to differentiate between the computer company and the fruit) with some support for more advanced / complex boolean queries. Analytics engine is basic but very good for the price
Cons:
You get what you pay for! While there is a huge need to fill for low cost / low priority social media analysis, this is not the tool for anyone with a serious business need to access / analyze this data although it could be a good starting point for testing purposes, even for large-brand employees. Expect some incompleteness in the data they return, below market analytical horsepower and lingering hunger to dive deeper, most likely with a new vendor.
Mention is a good overall tool for measuring Share of Voice and tracking visibility.
Comments: Good overall look at Share of Voice versus our competition. Affordablility.
Pros:
Ease of Use and Affordability. For getting a quick and relatively accurate overall Share of Voice reading, Mention is a solid tool. It is affordable and provides the basic functionality a marketer needs to measure social media and online mentions.
Cons:
Granularity in results and being able to track Share of Conversation is limited. Accessing history is limited, as it only tracks from the time you set up a stream search. Limited in key word functionality and Boolean searches until you upgrade and then it gets more expensive.
Listen in listenin' with Mention
Comments: We've used Mention for quite a while now and it helps me stay on top of our social listening more than any other software app that I use. When I first joined the team, I was onboarded nicely by Mention and got up-to-speed on using the product quickly. We've overhauled other systems, but not this one!
Pros:
-The workflow is simple and easy to learn. Also keeps you organized while displaying all the mentions you need to see. -Good for collaborating and helps stay on top of the customer experience. -The first thing I check when I get into the office and the last thing I do before I leave, which keeps us in the pulse of our audience.
Cons:
-The icons for actions you can take on a mention are not as intuitive (although improved from when I first started using it) and you'd expect, which causes some confusion. -The influencer dashboard could also be more robust. -Delayed refresh isn't the best for real-time events, but does eventually catch up.
Very good tool to be updated on your brand online
Pros:
Nice to try with the free version. Manage to find information not otherwise available via Google Allerts
Cons:
Premium version is pretty expensive. For us the standard version worked well though to get the major updates. We will consider to upgrade once reached sufficient growth.
Mention is cool
Pros:
It is very successful, although it has shortcomings, it has an affordable price
Cons:
I don't think you have presented enough analytical data.
Alternatives Considered:
good software to get started on social listening
Pros:
very easy to setup . Good alerting module Straightforward dashboards .
Cons:
works very well for basic usecases, may be limited for more advanced scenarios